Privacy Policy
Overview
This Privacy Policy explains how Luxury Yachts Whitsundays (“we”, “us”, “our”) collects, uses, discloses and protects your personal information when you use our website, make an enquiry or booking, subscribe to our newsletter, interact with us on social media, or otherwise deal with us.
We manage personal information in accordance with the Privacy Act 1988 and the Australian Privacy Principles (APPs).
Where applicable, we also comply with the Spam Act 2003 for electronic marketing communications.
Who we are
Luxury Yachts Whitsundays is a premium yacht charter brand based at Coral Sea Marina, Airlie Beach, Queensland, and operates as a division of Iluka Trust Pty Ltd trading as Cumberland Charter Yachts (ABN: 44847583067 ).
Contact details:
Postal address: Shop 18, Shingley Drive, Coral Sea Marina (North), Airlie Beach QLD 4802, Australia
Phone: +61 7 4946 7500 or 1800 075 101
What is “personal information”?
“Personal information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether true or not and whether recorded in a material form or not, as defined in the Privacy Act. This can include your name, contact details, booking history, payment information, preferences and any other information that can reasonably identify you.
Types of personal information we collect
The personal information we may collect includes:
Identification and contact details
Name, title, date of birth (if relevant)
Email address, phone number, postal or billing address
Booking and travel details
Charter dates, vessel preferences, passenger numbers, special requests and travel arrangements
Payment details
Payment method and transaction details (processed via secure third-party gateways – we do not store full card numbers)
Marketing and communication preferences
Newsletter subscription status, enquiry history, feedback and survey responses
Website and device information
IP address, browser type, pages viewed, referral source and actions on our website, collected via cookies and similar technologies
Social media information
Public profile name, comments, messages and interactions with our social media accounts
Employment / supplier information (if you apply for a role or work with us)
CV details, qualifications, references, business contact information.
We generally do not collect sensitive information (e.g. health information) unless it is reasonably necessary for your booking (for example, mobility or dietary needs) and you provide it to us with your consent.
How we collect personal information
We collect personal information in several ways, including when you:
Make an enquiry or booking via our website, by phone or in person
Subscribe to our newsletter or download content
Complete a form, survey or competition entry
Interact with our emails (opens, clicks)
Follow, message or comment on our social media pages
Visit our website, where cookies and similar technologies may collect usage data
Provide information as a supplier, contractor or job applicant.
We may also receive information about you from:
Travel agents and booking partners
Online travel platforms or referral sites
Related entities (e.g. Cumberland Charter Yachts) where relevant and permitted.
Where reasonable and practicable, we will collect personal information directly from you.
Why we collect, use and disclose personal information
We collect, hold, use and disclose personal information for purposes including:
Providing our services
Handling enquiries and bookings
Managing payments, invoices and confirmations
Coordinating your charter, provisioning and related services
Customer care and operations
Responding to questions, feedback and complaints
Managing safety, incident reporting and insurance matters
Marketing and communications
Sending newsletters, offers, vessel updates and trip ideas where you have subscribed or might reasonably expect such communications
Personalising content and advertising (including via social media and digital advertising platforms)
Website and analytics
Monitoring website performance and user behaviour
Improving our website design, content and user experience
Legal, regulatory and business purposes
Complying with legal obligations and law enforcement requests
Managing risk, fraud prevention and security
Business planning, reporting and quality improvement.
We will generally only use or disclose your personal information for the primary purpose for which it was collected, for related purposes you would reasonably expect, or otherwise with your consent or as permitted by law.
Direct marketing and your choices
We may use your contact details to send you marketing communications about charters, packages, offers and news that we believe may interest you, in accordance with the Privacy Act and Spam Act.
You can opt out of direct marketing at any time by:
Clicking the “unsubscribe” link in our emails, or
Contacting us using the details above.
Even if you opt out of marketing, we may still send you important non-marketing communications, such as booking confirmations, operational updates or safety information.
Cookies, analytics and online tracking
Our website may use cookies, pixels and similar technologies to:
Recognise your browser or device
Remember your preferences
Analyse how visitors use our site
Measure the effectiveness of campaigns and improve our services.
We may use third-party analytics and advertising tools (for example, Google Analytics, Meta/Facebook, or similar platforms) which may collect or receive information from our website and use it to provide measurement services and targeted ads.
You can adjust your browser settings to block or delete cookies, but this may affect site functionality. Some third-party services also provide their own opt-out mechanisms.
When we may disclose personal information
We may disclose personal information to:
Our staff and related entities involved in delivering your charter
Service providers and contractors, such as:
Booking and reservation platforms
Payment gateway providers and banks
IT, web hosting and email service providers
Marketing, analytics and advertising partners
Professional advisers (lawyers, accountants, insurers)
Government agencies, regulators or law enforcement where required or authorised by law
Any third party you authorise us to disclose information to, for example, your travel agent.
We take reasonable steps to ensure that our service providers handle personal information in a way that is consistent with this Privacy Policy and the APPs.
Overseas disclosure of personal information
Some of our service providers and systems may be located outside Australia or store data on servers overseas. This may include, for example:
Email marketing platforms
Cloud hosting providers
Analytics or advertising technology providers.
The countries in which these recipients are likely to be located may include (but are not limited to) the United States, the European Union, the United Kingdom and other jurisdictions where global cloud services operate.
Before disclosing personal information overseas, we take reasonable steps to ensure that the recipient will handle it in a manner consistent with the APPs or that other appropriate safeguards are in place.
Security and retention of personal information
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
Measures may include:
Secure servers, firewalls and encryption where appropriate
Access controls and authentication for staff and systems
Contracts and confidentiality obligations with staff and service providers
Regular review of security practices.
We retain personal information only for as long as necessary for the purposes described in this policy or as required by law.
Accessing and correcting your personal information
You have the right to:
Request access to the personal information we hold about you, and
Request correction of any personal information that is inaccurate, out-of-date, incomplete, irrelevant or misleading.
To do this, please contact us using the details above. We may need to verify your identity before processing your request. In some cases, we may refuse access or correction where permitted or required by law; if so, we will explain why.
Anonymity and pseudonymity
Where it is lawful and practicable, you can choose to remain anonymous or use a pseudonym (for example, when making a general website enquiry). However, we may not be able to provide certain services, such as processing a booking, if you do not provide the personal information we reasonably require.
Notifiable data breaches
If a data breach occurs involving your personal information that is likely to result in serious harm, we will comply with the Notifiable Data Breaches scheme under the Privacy Act. This may include notifying you and the Office of the Australian Information Commissioner (OAIC), and taking steps to minimise harm.
Complaints
If you have concerns about how we have handled your personal information, please contact us first so we can try to resolve the issue:
Phone: +61 7 4946 7500
Please provide as much detail as possible. We will investigate your complaint and respond within a reasonable period.
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
Website: oaic.gov.au
Phone: 1300 363 992
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or technology. The latest version will always be available on our website and will include the date it was last updated.
Last updated: 11th December, 2025